In the landscape of digital estate planning, SmartWills may have started as a Malaysian initiative—but its ambitions have always looked beyond borders. Today, with SmartWills branches operating in Singapore and Hong Kong, the company has taken significant steps toward building a seamless, regional platform for digital wills and trust services.
This expansion isn’t just about physical presence. It’s about creating legal and digital infrastructure that helps users plan their legacy across jurisdictions—something increasingly needed in an era where family, assets, and responsibilities no longer sit neatly within national lines.
Why Singapore and Hong Kong?
There’s a clear logic to the company’s next moves. Singapore and Hong Kong are two of Asia’s leading financial hubs, each with a growing demographic seeking efficient, secure, and flexible estate planning options. By setting up SmartWills branches in these cities, the company positions itself to serve both high-net-worth individuals and ordinary families who require multilingual, cross-border, and legally compliant digital solutions.
Both cities also represent a unique intersection of common law heritage and forward-thinking tech policies—making them ideal testing grounds for wealth tech platforms like SmartWills.
SmartWills Branches as Enablers of Cross-Border Planning
So, what exactly do these branches offer that goes beyond an online form?
For one, localized legal compliance. While SmartWills’ platform remains unified in design and experience, each branch is staffed or supported by professionals familiar with local estate laws, enabling users to craft wills or trusts that are legally sound in their home jurisdictions.
Second, multi-jurisdictional integration. Users with assets or beneficiaries spread across different countries can now receive guidance on how to navigate regulatory differences and protect their legacy across borders. This is particularly relevant to global citizens, expatriates, or anyone with family and property split between countries.
And finally, a human layer to digital services. Whether in Kuala Lumpur, Singapore, or Hong Kong, the company emphasizes that writing a will isn’t just a legal process—it’s a human story. Each SmartWills branch supports not only technology onboarding, but also education, community outreach, and, when needed, empathetic consultation.
SmartWills Branches A Sign of the Times—and the Future
SmartWills’ regional growth reflects more than just corporate scaling. It speaks to a broader shift in how Southeast Asia and greater Asia approach legacy planning. The past perception of estate planning as something exclusive to the wealthy or elderly is giving way to a more inclusive mindset—where digital-first platforms like SmartWills empower individuals to plan ahead, regardless of age, wealth bracket, or nationality.
In a time when mobility, digital security, and transnational life are the norm, SmartWills branches in Singapore and Hong Kong aren’t just about market expansion—they represent a realignment of estate planning with how people actually live today.
Final Thoughts
Estate planning has always required both precision and care. With its growing cross-border presence, SmartWills isn’t just building branches—it’s building bridges. Bridges between countries, between generations, and between technology and humanity.
As the company continues to grow beyond Malaysia, its branches in Singapore and Hong Kong stand as milestones of what’s possible when fintech meets meaningful purpose.
Offical Website：SmartWills Malaysia
Email：enquiry@smartwills.com.my
Contact： 012 664 4929 (Sales) / 012 334 9929 （Customer Service）
Address：No. 46A (1st Floor, Jalan Ambong 1, Kepong Baru, 52100 Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur